1xBet white label sportsbook kickstarts Melbet development

1xBet is ready to meet the problem of producing “modern, in-demand, simple and high-capacity betting products” for white label companions such as Melbet.com.

The sports betting company has go about obtaining more licences to boost the number of countries it can operate in, through both its B2C product and new B2B partnerships.

Evgeniy Kiriushin, Head of Business Development for 1xBet, said: “This past year, because we received so many requests for B2B structured partnerships, we made the decision to make several white labels.

“The knowledge turned out to be quite successful, which stimulated the new B2B path for our company. Melbet.com has shown active growth since operating the new system.”

1xWager, whose main functional activity is licensed by the authorities in Curacao, is convinced it can manage with the needs of multiple companions, having put in place support services to run 24/7 with offices in Lithuania, Latvia, Belarus, Moldova, Hong Kong, Philippines, Colombia, Spain, Cyprus, Ukraine, spanning several different time zones.

Kiriushin continued: “We’ve already built up significant experience in operating our B2C system in various countries across several continents. This means we understand exactly what our players need.

“Of course, global design changes extends enough time, but we are focused on producing modern, in-demand, simple and high-capacity betting products. We make an effort to make our product as clear and simple for everyone as you can, while implementing almost all design suggestions from our B2B companions.

Andrea Pirlo joins 1xWager as brand ambassador

Andrea Pirlo, one of the most revered players in recent football history, has joined 1xWager as a brand ambassador in a deal that will run for your of 2018.

Pirlo, who will feature in 1xBet advertising campaigns and take part in marketing occasions, made this announcement on his Facebook page: “I’m happy to announce my ambassador collaboration with 1xWager http://1xbet-giris.xyz/1xbet-yeni-adresi/ company. We have many good occasions forward!”

On the other hand, a statement from the 1xBet press service read: “We’ve put a lot of thought into choosing our ambassador. Like a constantly growing brand, we needed a distinctive personality for this role.

“Andrea Pirlo ticks all the containers. We’ve a lot in common; Pirlo has always reputed his opponents, implemented the concepts of reasonable play and was nice with his aids. Similarly, at 1xWager we care about our customers and partners and we respect our rivals.

“Andrea Pirlo is a story and we are honoured to work with him. He will help indulge our market all over the world. Joining forces with one of the world’s biggest soccer stars is only the first in several ambitious projects planned by 1xWager for 2018.”

Before retiring at the end of the 2017 MLS season, Pirlo appreciated a decorated career in football, winning six Serie A titles, two Coppa Italia’s, two Champions Little league’s and the FIFA World Cup in 2006, where he won more ‘man of the match’ awards than every other player.